05522cam a2200313 a 4500 7462 7462 20200309091659.0 100805s2011 maua b 001 0 eng 2010032686 9781857885545 (alk. paper) 1857885546 (alk. paper) (OCoLC)ocn660160887 DLC DLC YDX YDXCP CDX UPM DLC pcc HD30.255 .P48 2011 658.4/083 22 PHI Phillips, Patricia Pulliam. The green scorecard : measuring the return on investment in sustainability initiatives / Patricia Pulliam Phillips and Jack J. Phillips. Boston : Nicholas Brealey Pub., 2011. xii, 266 p. : ill. ; 23 cm. Includes bibliographical references and index. PART I. Going Green: From Kyoto to Copenhagen -- Chapter 1. Green Is Everywhere: The Proliferation of Green Projects -- The Green Revolution -- Managing the Change to Green -- Final Thoughts -- Chapter 2. Is It Worth It? The Value of Green Projects -- The Green Slump -- Green Washing -- Change Toward Green -- Value Redefined -- Why Now? -- The Chain of Impact for Green Projects -- The Problem with Current Measurement and Evaluation Systems---and How to Improve Them -- Green Leadership: Getting Results -- Challenges Along the Way -- Final Thoughts -- Chapter 3. Investment Strategies: How Companies Approach the Green Investment -- Strategy 1. Avoid the Investment -- Strategy 2. Invest the Minimum -- Strategy 3. Invest with the Rest -- Strategy 4. Invest Until it Hurts -- Strategy 5. Invest as Long as There is a Payoff -- Final Thoughts -- Chapter 4. The ROI Methodology: A Brief Overview -- Results Framework -- Results Framework and Business Alignment -- Benefits of Developing the Chain of Impact -- The ROI Process Model -- Operating Standards and Philosophy -- Application and Practice -- Implementation -- Benefits of Applying the ROI Methodology -- Final Thoughts -- Chapter 5. Project Positioning: Beginning with Objectives in Mind -- Creating Business Alignment -- Determining the Potential Payoff -- Determining Business Needs -- Determining Performance Needs -- Determining Learning Needs -- Determining Preference Needs -- Developing Objectives for Green Projects and Programs -- Case Study Examples -- Final Thoughts -- Part II. The Value of Measuring ROI: The Antidote to "Green-Sky" Thinking -- Chapter 6. Measuring Reaction, Perceived Value, and Learning -- Why Measure Reaction and Perceived Value? -- Sources of Data for Measuring Reaction -- Areas of Feedback -- Data Collection Timing for Measuring Reaction -- Data Collection Methods for Measuring Reaction -- Use of Reaction Data -- Why Measure Learning? -- Challenges and Benefits of Measuring Learning -- Learning Measurement Issues -- Data Collection Timing for Measuring Learning -- Data Collection Methods for Measuring Learning -- Use of Learning Data -- Final Thoughts -- Chapter 7. Measuring Application, Implementation, and Impact -- Why Measure Application and Implementation? -- Application Measurement Issues -- Sources of Data for Measuring Learning -- Data Collection Timing for Measuring Application -- Data Collection Methods for Measuring Application -- Barriers to Application -- Use of Application Data -- Why Measure Impact? -- Impact Measurement Issues -- Data Collection Methods for Measuring Impact -- Considerations for Selecting Data Collection Methods -- Measuring the Hard to Measure -- Final Thoughts -- Chapter 8. Isolating the Impact of Green Projects -- Why the Concern About Isolating Project Impact? -- Preliminary Issues -- Methods to Isolate the Impact of Projects -- Considerations When Selecting Isolation Methods -- Final Thoughts -- Chapter 9. Converting Impact Data to Money -- Why the Concern About Converting Data to Monetary Values? -- Five Steps to Convert Data to Money -- Five Steps to Convert Data in Practice -- Methods to Convert Impact Measures to Money -- Considerations When Selecting Data Conversion Methods -- Intangible Benefits of Green Projects -- Final Thoughts -- Chapter 10. Calculating the ROI: Comparing Costs and Monetary Benefits -- Why the Concern About Project Costs? -- Fundamental Cost Issues -- Fully-Loaded Cost Profile -- Cost Classifications -- The ROI Calculation -- ROI Misuse -- ROI Targets -- Intangibles Revisited -- Other ROI Measures -- Final Thoughts -- PART III. The Green Scorecard at Work -- Chapter 11. Reporting Results -- Why the Concern About Communicating Results? -- Principles of Communicating Results -- The Process for Communicating Results -- The Green Scorecard -- Final Thoughts -- Chapter 12. Implementing and Sustaining ROI -- Why the Concern About Implementing and Sustaining ROI? -- Implementing the Process: Overcoming Resistance -- Assessing the Climate for Measuring ROI -- Developing Roles and Responsibilities -- Establishing Goals and Plans -- Revising or Developing Policies and Guidelines -- Preparing the Project Team -- Initiating ROI Projects -- Preparing the Clients and Executives -- Removing Obstacles -- Monitoring Progress -- Final Thoughts. Business enterprises Environmental aspects. Rate of return. Social responsibility of business. Phillips, Jack J., 1945- 7 cbc orignew 1 ecip 20 y-gencatlg ddc xj07 2010-08-05 xj07 2010-08-05 (telework); 2010-08-10 to Dewey rg07 2011-04-27, c. 2 to discard 0 0 ddc 0 658_400000000000000_083_PHI 0 BMSCA BMSCA CART 2020-03-09 1 658.4/083 PHI AR-UG1767 2022-07-05 00:00:00 2022-06-15 2020-03-09 UG Rack No S-112